Give Your Bot a Persona or Customers Will
Watch any Sci-Fi movie that has artificial intelligence and you'll notice they all have personalities. Jarvis from "Iron Man", Samantha from "Her", and V.I.K.I. from "I, Robot" all had personalities (Viki was a bit homicidal, but that's for a different article about machines taking over the human race).
It turns out, this isn't just good for story-telling, it's actually what humans expect from an AI. According to the following study, humans automatically anthropomorphize robots.
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